There is a train of thought that suggests regular posting is preferable to frequency of posting, that is to say, if you feel as though you cannot publish a well researched, outrageously witty blog post every single day, do not try to do so.
By setting yourself a target of publishing a new post every day, when in the back of your mind you know that won’t really be possible, you are putting pressure on yourself to reach a goal that does not need to be set.
If you feel a more realistic target is two to three posts per week, set that as your goal and stick to it. The readers of your blog will soon become aware of this schedule and expect nothing else from you.
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